Podcasters: you can make drive time safer for your listeners Permanent link to this item in the archive.

I almost got into a fenderbender on the tollway this morning trying to find the episode of the Gillmor Gang I wanted to hear.

Suggestion to podcast producers and file preparers, all of them, not just the Podshow people: give me two quick cues -- one audio, one visual:

Audio: state the show name and episode title or date right up front so I know if I can skip to the next track. The right-arrow key I can hit without diverting much attention from the road.

Visual: my little MP3 player only shows a few characters of the title or file name in the display, and scrolls slowly, and isn't all that easy to see in bright sun. If I have to spend several seconds holding the player three inches from my eyes to wait for the show date to finally scroll across, I might not see that I'm gaining on the car ahead of me. So make the episode title or date the first thing I see in the display.

Episode numbers I don't relate to.

Distracted driving causes most accidents, but there are ways to mitigate the distractions. No podcaster wants the distinction of becoming the first one to kill a listener. That would give "killer content" a whole new meaning.